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Dr. Miller Grows Online Presence With Google AdWords Campaign.

Make Your Own Website
Synopsis:

Dr. Syd Miller is a psychologist with an established practice specializing in stress, anxiety and depression. In addition to establishing his own private practice, he has a talk show, Relax, which airs at 11 pm on Sundays.

Dr. Miller had a website for a number of years, but felt that the monthly rate was too expensive and he wasn't using the website to it's full potential. That's when he tried WebsiteWorks because it better fit his budget and had all the communication and business tools he needed built right into the website. In addition, he purchased 1 hour of marketing consultation from WebsiteWorks and then starting advertising his site on Google. He couldn't believe the amount of qualified calls he received after starting his AdWords campaign. Traffic to his site has never been so heavy, and new patients are up by 20%.

Before Dr.SydMiller.com:

Prior to purchasing his WebsiteWorks website, Dr. Miller obtained new clients mostly by referrals from family, friends, clients, and his weekly spot on a local radio talk show. His practice was successful, but he wanted more patients. Before purchasing the WebsiteWorks website, he had another website that was cumbersome to update and didn't have any tools like email, forms, maps or RSS feeds. He knew he wanted to advertise online, and so figured that online yellow pages would be where people would look for a local psychologist. This strategy didn't work out at all as he received very little traffic and no phone calls. Frustrated with the expense of his website and his unsuccessful foray into online advertising, Dr. Miller decided to switch his hosting to WebsiteWorks and make good use of the business tools that came with the website.

After the launch:

Dr. Miller spent approximately $75 to have a custom header created by a website designer on the WebsiteWorks staff. "I couldn't be happier with the result - my website looks like it was made to my specifications. No one can tell it is a template-based site," said a pleased Dr. Miller. In addition to ordering a custom header, he also purchased a Search Engine Marketing consultation that is offered by WebsiteWorks. "I didn't know how to advertise on Google, and quite frankly, I found it daunting." He added, "After 1 hour of consultation with their Google AdWords marketing specialist, I had enough knowledge to create my own campaign and run it effectively."

Dr. Miller was shown how to target his campaign geographically, so his ads only display for people who search on Google in the areas close to where he has his practice. He said " I was given great tips on what keywords to use and how to write effective ad copy for Google." Dr. Miller couldn't be happier with the outcome. "My ads have been running for over 2 months, and my website is receiving more hits than ever before." He continues, "In addition to the knowledge I received on how to run an advertising campaign on Google, I was given a Google AdWords coupon worth $75 in clicks." Dr. Miller took advantage of the partnership that WebsiteWorks has with Google whereby coupons of various values are offered to start their first Google AdWords campaign. The one-two punch of hosting his website with WebsiteWorks and advertising his services on Google is one of the best professional decisions he have ever made. "The amount of hits my website is getting has increased dramatically since the website and ads went live," said Dr. Miller, "and I couldn't have done it without WebsiteWorks."

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Wine Country Website Generates Revenue from Affiliate Marketing and Google Ads.

Make Your Own Website
Synopsis:

Robert Veeder and Philip Valdez live in wine country, in Temecula, California. Because of their shared passion for wine, they decided to build a website to educate people about wine and see if they could build a business around it. Their goal was to share their combined knowledge of wineries, wine country inns and resorts, spas, festivals, and wine country events and eventually develop their site to become a valued resource for a fine wine country experience. After 6 months, they are earning steady revenue. They have successfully built up their users by having great content and user tools on their site. On the other side of the coin, they have monetized their website traffic by joining a few affiliate programs (disclaimer: winecountrypost.com is a MyEvent.com affiliate), selling ad space on their site, and displaying Google Adsense. Cheers!

Before WineCountryPost.com:

Robert and Philip began their business partnership with the creation of WineCountryPost.com. Robert and Philip decided it would be in their best interest to have a website that they could update themselves and that would be easy to upload banners and other forms of advertisements from the local vineyards. Their business grew quickly from emails, wine contacts, and word of mouth.

After the launch:

Once their site launched, Robert and Philip began to focus on increasing their user-base by using the newsletter tool to keep in regular contact with their users. They also activated some other tools that came included with their site like the message board, poll, quiz, blog and the Twitter tool. "We've heard from a number of our website users and they find the site is well done, with lots of information, and that it's easy to maneuver," said Philip. They discovered their users really enjoyed sharing their wine experience in the wine forum and the wine poll worked well to solicit opinions. An unexpected outcome from the polls and message board is the wineries enjoyed reading what the consumers were saying about certain vintages and varietals.

Once all the content and tools were in place and Robert and Philip sold website space to the wineries, they decided to increase traffic to their site by advertising on Google. By buying traffic from Google's pay per click service, Google AdWords, they realized they are getting more hits than ever before, and they were able to deliver more clicks to their advertisers. Philip couldn't be happier with their online success, "since we started the Google AdWords campaign and joining a few affiliate networks, our revenue has increased by about 50%! Sounds like a glass of celebratory Champagne is in order!

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Website Brings Good Fortune to Online Psychic

Make Your Own Website
Synopsis:

Gail lives in Manchester, United Kingdom and has been a psychic all her life. Her expertise is in Tarot and medium-ship readings. She decided to make a living from her gift and has parlayed it into a successful business for the last 5 years. Prior to creating her own website, Gail relied on word of mouth and listings on eBay and psychic sites for client referrals. Feeling like she needed a more effective way to communicate with her clients, Gail decided to launch a do-it-yourself website. Her website has been active for 10 months; business is up by 50%, and Gail can't believe her good fortune!

Before psychic123ukreadings Website:

Prior to launching her own website, Gail got new business primarily through word of mouth, eBay and psychic directories. "My business was successful, but people always asked if I had a website," commented Gail. "I started to reflect that I could promote my services better if I had a website, and so decided to see if there was an option within my budget that had the features I wanted."

After the launch:

Gail is thrilled with how easy it is to promote her services on her website. "If I want to promote a service or item, I simply add the item to my shopping cart and never worry about a payment not being made. The shopping cart is so easy to use," said Gail. She enjoys the automated notifications she gets every time a visitor purchases one of her services. "I also maintain and promote a mailing list which makes it very easy to send notifications and remind people to check out what's new on the website." Gail makes good use of her extensive FAQ and testimonial section. "It's easy for people to see all I do, as my website explains this, so it saves me from answering a lot of questions by email. I have recently added a message board too, which people like." With visits to her site now coming from around the world, Gail is very happy that her business has increased by 50% over last year. "WebsiteWorks, makes having, running and using a website easy –and it brings in a lot of sales!"

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